Advertising that target children needs to understand younger one do not read, but older one read. Thus, message in advertisement vary due to the age of target audience.
Advertisement with spokesperson using finger pointing towards a package is more effective for younger children because it catches their attention, and may use their finger to point it back.
Mothers are usually easy towards older baby, and attend to their request when shopping; thus message can channel to those older baby, but must ensure message is straight forwards and easily pick up by target audience.
Advertisement with spokesperson using finger pointing towards a package is more effective for younger children because it catches their attention, and may use their finger to point it back.
Mothers are usually easy towards older baby, and attend to their request when shopping; thus message can channel to those older baby, but must ensure message is straight forwards and easily pick up by target audience.
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